Products

LeadsRx Attribution™

Measure across ALL Channels

LeadsRx Privacy Studio™

Establish a privacy-first approach to data

LeadsRx Journey™

Optimize conversion paths

Case Studies

Agency Ups Client Perfomance Through Analytics

View All Use Cases

Ecommerce

Find the best path to purchase with customer journey analytics

Media

Measure and optimize ad performance across all channels

Managed Service

See why "People + Data = Better" with full-service support

Agencies

Get big results for your clients with dedicated analytics

Enterprise

Grow your brand and improve performance with data and insights

Podcast Attribution

Take a multi-touch attribution approach to track your podcast advertising

Blog

Relevant posts on marketing analytics and related topics

Podcasts

Audio interviews and features

Case Studies

Customer success stories

Videos

Educational content on marketing analytics topics

Downloads

Docs with tips for increasing marketing performance

Terminology

Common marketing terms

Oct 11, 2024

#73 Phillip Rivers Talks Marketing Strategies and Talent Acquisition

In this episode of the Attribution Marketing Podcast powered by LeadsRX, host welcomes marketing and sales expert Philip Rivers. Philip shares his journey from launching a clothing brand to founding a jewelry business, and eventually, an email marketing agency. He delves into the significance of email marketing, emphasizing its continued effectiveness despite changes in digital landscapes. He breaks down key email marketing strategies, including lead capture, automations, and campaign hygiene. Philip also discusses the challenges of attribution in marketing due to privacy changes from tech giants. Furthermore, he explains his latest venture in recruiting overseas talent for businesses, highlighting the advantages of outsourcing for small and medium enterprises. To connect with Philip and explore talent outsourcing, visit TalentHQ.co or find him on Twitter (now X) at @thePhilRivers.

Download Our Attribution Playbook

for Agencies and Enterprise Marketers.