Marketing Agency Employs Attribution for Clients
Using Attribution to Measure Impact
<p>ELK Marketing was able to track, evaluate, and value the number of leads generated by its clients’ upgraded, digital marketing campaigns; and define customer journey attribution.</p>
“We can also define the conversion path that is driving new leads, what content is working, what keywords are driving revenue, and define if a new website feature is working to generate business.”
Craig Harrison, CTO, ELK Marketing